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Which Credit Cards Should Your Business Accept?

Last updated 6 years ago

There are many major credit card providers, each with their own rules, regulations, and costs. While credit card processing can be expensive for a business, it’s also possible to lose money by limiting the types of cards you accept, but every business owner knows that it’s important to maximize profits. With professionally negotiated credit card expense reduction, it’s possible to earn worthwhile profits while still accepting even the most expensive credit cards.

Limiting Credit Card Companies
Some credit card companies have steep fees for business owners. Per transaction and percentage charges can end up costing you hundreds or even thousands of dollars in lost revenue each year. Some business owners choose not to accept cards from certain companies due to their expensive rates. However, this can hurt business by limiting customers’ purchasing power and driving business to the competitors. Many major companies with higher fees offer customers exciting incentives through points programs. This means customers have strong preferences about which card they use. Not accepting these credit card brands limits your customer base and prevents customers from returning.

Controlling Your Profits
To maximize profits, it’s important for every business to accept all major credit cards. However, for many small and medium sized businesses, this seems like an impossible option. With professional credit card processing services, you can drastically lower the rates your business pays. Credit card expense reduction requires specialized cost analysis. This is then used to negotiate terms with every major credit card processor. In the end, you get the lowest processing rates while keeping customers satisfied and engaged with your business.

Merchant Advocate is the premier NJ credit card processing company. Formed in 2007, our only goal is to save you money. Our credit card expense reduction experts use your individual business data to negotiate the lowest possible prices with all major credit card companies. You only pay us from your savings, meaning no matter what, you’re making more money than before without hidden costs. Call our knowledgeable and friendly credit card services team today at (732) 727-2073.


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